Small businesses thrive on being noticed in the local scene. While some might use flashy road signs or ads in the paper to accomplish this, modern times require modern solutions. In this case, that means SEO targeted to local searches. This, however, comes with the challenge of actually showing up in searches from and for …
A website rebranding is something many businesses undertake at one point or another. Maybe you changed directions on what you do, maybe you had some bad PR and want to try a different look, or maybe you just stopped loving what you had before. Regardless of reasons, rebranding a website is nothing to be afraid …
Rebranding a Website | Top 5 Things to Know About Read More »
How many times have you Google searched ‘[X Type of Business] near me?’ Whether they’re looking for a barbershop, restaurant, or bar, customers will use local search. Here are some amazing statistics you probably didn’t know about local searches: According to a Google study: 50% of online users that conduct a local search on their …
Factors That Influence How Customers Search for New Local Service Providers Read More »
Common bounce points are a challenge for any website and make no mistake; it is not about getting your bounce back! As a small business owner, there are several things you can do to achieve success. The first step includes setting up a website for your enterprise. Developing a site for your firm is worth …
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SEO can be a cutthroat race to the top. Even if you have no personal beef with a competitor SEO, the fact remains that you’re still fighting to get a higher ranking, especially locally. When you approach things from this perspective, it seems like you might want nothing to do with the other people in …
Make Your Competitors’ SEO Work for You: How-to Guide Read More »
How do you update content 1 year after creating an amazing blog post? The post is filled with tons of fun and informative facts related to your organization and links to help you score high up on search results. People seem to like it quite a bit, too, judging by how much it’s getting shared …
Five Guidelines on How to Update Content 1 Year In Read More »
Many businesses have SEO strategies to maximize their digital engagement. But, how do you know if your SEO strategy is bringing more users to your website? Well, the short answer is domain authority. Domain authority is one of the largest factors in determining how your website ranks in search engines. If you are unsure about …
Introductory Guide to Domain Authority: How It Can Help Your Startup’s Website Read More »
Google Analytics is one of the most powerful tools in marketing. It is really important if you want to show up on Google. It gives the data you need to see how your content is performing and gives you insights on how to improve it. That being said, not everyone has it set up on …
Are you dissatisfied with the level of website traffic your site gets? Do people just come onto the page, click around for a few seconds, then leave? This is a tough situation to be in as a business owner, but you don’t want to keep pouring money into a site that’s broken. You need a …
Choosing the Right Web Designer to Build Your Digital Presence Read More »
Email is a central part of modern digital marketing. Done correctly, it has the potential for immense ROI, generating up to $38 for every dollar spent on an initiative. You have to get it right, though. Even the best email strategy will matter little if you aren’t able to send it to a wide audience. …
