Digital

Woman in cafe optimizing local citations for her business

5 Crucial Points for Optimizing Local Citations

Small businesses thrive on being noticed in the local scene. While some might use flashy road signs or ads in the paper to accomplish this, modern times require modern solutions. In this case, that means SEO targeted to local searches. This, however, comes with the challenge of actually showing up in searches from and for …

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Man finding new local search providers

Factors That Influence How Customers Search for New Local Service Providers

How many times have you Google searched ‘[X Type of Business] near me?’ Whether they’re looking for a barbershop, restaurant, or bar, customers will use local search. Here are some amazing statistics you probably didn’t know about local searches: According to a Google study: 50% of online users that conduct a local search on their …

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Group meeting regarding competitor seo benefits

Make Your Competitors’ SEO Work for You: How-to Guide

SEO can be a cutthroat race to the top. Even if you have no personal beef with a competitor SEO, the fact remains that you’re still fighting to get a higher ranking, especially locally. When you approach things from this perspective, it seems like you might want nothing to do with the other people in …

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A man discussing about Domain authority

Introductory Guide to Domain Authority: How It Can Help Your Startup’s Website

Many businesses have SEO strategies to maximize their digital engagement. But, how do you know if your SEO strategy is bringing more users to your website? Well, the short answer is domain authority. Domain authority is one of the largest factors in determining how your website ranks in search engines. If you are unsure about …

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