Project Description

Navigator Taproom is a self-pour taproom in Chicago. I was contracted two months before they launched their business to help with their marketing.  I quickly created their brand guidelines and marketing message “Navigate your Craft Beer Experience.”  I crafted the content on their site and built out their web presence on social media and search.

New startups need to rank on Google if they want to compete with local businesses.  So I made SEO a priority.  They now rank #1 for “Chicago Taproom” and #10 for “Logan Square Bar” (a keyword that receives over 4,400 monthly searches alone).  As a result they’ve seen a huge growth in business from search traffic.